FOR IMMEDIATE RELEASE
Media Contact: Debbie Loucks
Monty and Pat Roberts, Inc./Join-Up® International
(949) 632-1856
debbie@montyroberts.com
December 21, 2021 Solvang, California: “This year, the world searched how to heal more than ever before” – Google
We are honored to have our Horse Sense & Healing program featured in Google’s 2021 a Year in Search magazine. Google, in partnership with Pop-Up Magazine, creates an annual magazine with reflections and original artwork inspired by the year’s trends.
“This year’s Google Search trends reveal the various ways—big and small, tender, awkward, inspiring, and hopeful—that the world searched, more than ever before, for healing,” says Google.
In the article titled “Natural Connection”, Veteran and journalist Sara Samora explores the impact our Horse Sense & Healing program has had on participants, including retired marine Rashun Drayton. Read the full story: https://popupmagazine.com/yeari…/story/natural-connection/.
If you or someone you know could benefit from our Horse Sense & Healing program, learn more here: https://montyroberts.com/non-profit/horse-sense-and-healing/.
Support our Horse Sense & Healing program with a tax-deductible donation here: https://donorbox.org/join-up-international.
Each December Google, the world’s biggest data base about humanity, releases the Year in Search.
“Google seeks the data that unites us, rather than what makes us different. The true break-out searches, the exponential patterns sets the theme and gives insight into our feelings,” says Nelly Kennedy, Brand Editorial Director, Google.
Google just released a video based on these search trends for 2021, and it seems that many people were concerned about mental health.
From Google:
“In a year in which the world continued to face a devastating pandemic among other global challenges, a theme emerged from the search data: the global pursuit of healing and finding a way forward. Whether searches were personal (like “how to recover from burnout” or “how to maintain mental health”) or related to issues like climate change (“impact of climate change,” “how to conserve”), 2021 was a year of seeking out reassessment, reflection, and growth.”
-30-
MONTY ROBERTS first gained widespread fame with the release of his New York Times Best Selling book, The Man Who Listens To Horses; a chronicle of his life and development of his non-violent horse training methods called Join-Up®. Monty grew up on a working horse farm as a firsthand witness to traditional, often violent methods of horse training and breaking the spirit with an abusive hand. Rejecting that, he went on to win nine world’s championships in the show ring. Today, Monty’s goal is to share his message that “Violence is never the answer.” Roberts has been encouraged by Her Majesty Queen Elizabeth II with the award of the Membership in The Royal Victorian Order, as well as becoming Patron of Join-Up International. Other honors received were the ASPCA “Founders” award and the MSPCA George T. Angell Humanitarian Award and FEI’s Man of the Year. Monty was recently included as Horse and Hound Magazine’s Top 50 Horsemen of All Time. Monty is credited with launching the first of its kind Equus Online University; an interactive online lesson site that is the definitive learning tool for violence-free training.
JOIN-UP philosophies can be seen at work with both humans and horses across the world, from farms to major corporations. To learn more about Monty Roberts or the many applications of his Join-Up training methods, visit www.montyroberts.com. Horse Sense and Soldiers aired on Discovery Military in 2010 highlighting the therapeutic effect horses and Monty Roberts’ Join-Up® have on PTSD. Soon after Monty and his team developed the Horse Sense & Healing program for veterans and first responders. Lead-Up International was officially launched worldwide at the Monty Roberts International Learning Center in Solvang, California, in February 2017. The purpose of Lead-Up International is to reduce violence in the community by creating peaceful leaders from vulnerable youth utilizing equine-assisted therapy and non-verbal communication, building trust-based relationships.
